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Criterion
Empathy Mapping
UX Research
Empathy Mapping
Paper illustration of a Lean Canvas with nine fields, notes, and one highlighted learning risk.
Product Strategy
Lean Canvas
Paper illustration of Pretotyping with its method-specific working model.
Product Discovery
Pretotyping
Purposedifferent
When a lot is assumed about a target group but little is seen jointly, empathy mapping makes knowledge and gaps directly comparable. The picture also shows which assumptions hold up and where evidence is missing.When an early product bet still has too many open points, it brings target group, problem, and assumptions into a single view. It condenses the idea so core risks become nameable.Pretotyping clarifies whether a customer problem and solution idea create enough real demand. It separates problem, assumption, solution, and evidence, and captures the result as a pretotyping sketch, test setup, and conversion data.
Complexitydifferent
LowMediumLow
Timedifferent
30–60 min45-90 minStunden bis wenige Tage
Participantsdifferent
4-81-61-4
Formatdifferent
WorkshopWorkshop + asyncWorkshop + async
Outputdifferent
Empathy Map, Assumptions List, Research GapsLean Canvas, Core Assumptions, Experiment BacklogPretotyping sketch, Test setup, Conversion data, Go or no-go decision
Tagsno overlap
SynthesisQualitativeWorkshop
StartupLeanAssumptionsBusiness model
ValidationDemandMVP
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Often compared together

Methods with strong topical overlap with the current selection, not yet in the comparison.

Paper illustration of Lean Startup with its method-specific working model.
Innovation
Lean Startup
Paper illustration of Five-Minute VC Check with its method-specific working model.
Business Strategy
5-Minuten VC-Check
Affinity Diagramming
UX Research
Affinity Diagramming
Paper illustration of a calm four-quadrant Assumption Map with hypothesis cards and emphasis on important assumptions with little evidence.
Product Discovery
Assumption Mapping