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Criterion
Empathy Mapping
UX Research
Empathy Mapping
Paper illustration of Family Tree Analysis with its method-specific working model.
Operations
Family Tree Analysis
Affinity Diagramming
UX Research
Affinity Diagramming
Purposedifferent
When a lot is assumed about a target group but little is seen jointly, empathy mapping makes knowledge and gaps directly comparable. The picture also shows which assumptions hold up and where evidence is missing.For a series of incidents with a similar pattern, the method arranges individual events as branches of a common origin. It makes visible which conditions keep recurring.When research notes, feedback, or observations sit unconnected side by side, affinity diagramming sorts the raw material into solid themes. Many individual points turn into patterns that make decisions and opportunities clearer.
Complexitydifferent
LowMediumLow
Timedifferent
30–60 min2-4 h45–90 min
Participantsdifferent
4-82-63-10
Formatdifferent
WorkshopWorkshop + asyncWorkshop
Outputdifferent
Empathy Map, Assumptions List, Research GapsFamily Tree Diagram, Pattern Notes, Systemic MeasuresTheme clusters, Insight statements, Opportunity areas
Tagsno overlap
SynthesisQualitativeWorkshop
Root causePatternsIncidentSystemic
SynthesisQualitativeRoot cause
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Often compared together

Methods with strong topical overlap with the current selection, not yet in the comparison.

Paper illustration of MORT Analysis with its method-specific working model.
Operations
MORT Analysis
Paper illustration of Barrier Analysis with its method-specific working model.
Operations
Barrier Analysis
Paper illustration for Causal Factor Analysis.
Operations
Causal Factor Analysis