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Criterion
Empathy Mapping
UX Research
Empathy Mapping
Affinity Diagramming
UX Research
Affinity Diagramming
Paper illustration of Opportunity Scoring with its method-specific working model.
Product Discovery
Opportunity Scoring
Purposedifferent
When a lot is assumed about a target group but little is seen jointly, empathy mapping makes knowledge and gaps directly comparable. The picture also shows which assumptions hold up and where evidence is missing.When research notes, feedback, or observations sit unconnected side by side, affinity diagramming sorts the raw material into solid themes. Many individual points turn into patterns that make decisions and opportunities clearer.When opportunities need ranking by their effect, it makes importance and satisfaction directly comparable. It separates problem, assumption, solution, and evidence. The result is captured as an opportunity-score table and top outcomes.
Complexitydifferent
LowLowMedium
Timedifferent
30–60 min45–90 min60-120 min
Participantsdifferent
4-83-103-6
Formatdifferent
WorkshopWorkshopWorkshop + async
Outputdifferent
Empathy Map, Assumptions List, Research GapsTheme clusters, Insight statements, Opportunity areasOpportunity Score Table, Top Outcomes
Tagsno overlap
SynthesisQualitativeWorkshop
SynthesisQualitativeRoot cause
PrioritizationDiscoveryOutcomesNeeds
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Methods with strong topical overlap with the current selection, not yet in the comparison.

EventStorming on a long working surface: colored event cards form a business flow, friction points are marked, and a boundary separates different areas of responsibility.
Domain Modeling
EventStorming
Paper illustration of Hypothesis Prioritization Canvas with a method-specific labelled workspace.
Product Discovery
Hypothesis Prioritization Canvas
Paper illustration of a JTBD interview notebook with a decision timeline, forces of change and a concise job hypothesis.
Product Discovery
Jobs to Be Done
Paper illustration of Lean UX Canvas with its method-specific working model.
UX Design
Lean UX Canvas