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Criterion
Paper illustration of Double Diamond with its method-specific working model.
Innovation
Double Diamond
Paper illustration of a branching category tree with a highlighted search path and possible dead ends.
UX Research
Tree Testing
Paper illustration of a Strategy Canvas with several value curves
Business Strategy
Blue Ocean Strategy Canvas
Purposedifferent
For complex problems with a fuzzy situation, the method cleanly separates search space and decision. It first creates breadth in understanding and then focus in elaboration. This brings open questions, problem definition, and solution path into a traceable movement.When a navigation exists but search paths still fail, tree testing checks findability without visual distraction. The method shows whether labels, levels, and paths really lead to the intended destination.The Blue Ocean Strategy Canvas shows how an offering is positioned relative to the market. Differentiation thereby becomes tangible in value factors instead of merely being claimed.
Complexitysame
MediumMediumMedium
Timedifferent
Wochen bis Monate1-2 Tage2-4 h
Participantsdifferent
3-12Based on research question3-10
Formatdifferent
Workshop + asyncAsyncWorkshop
Outputdifferent
Problem Statement, Solution Options, Prototypes, Deliverables per PhaseFindability Metrics, Path Analysis, Revised IAStrategy Canvas, Value Curve, ERRC Actions
Tagsno overlap
ProcessDivergenceInnovation
Information architectureNavigationFindability
StrategyPositioningInnovationValue
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Methods with strong topical overlap with the current selection, not yet in the comparison.

Paper illustration of a Business Model Canvas with nine connected compartments, a few notes and symbols for customers, delivery and economic relationships.
Business Strategy
Business Model Canvas
Paper illustration showing three sorted card stacks and an open question about a possible group.
UX Research
Card Sorting
First-click Testing method illustration showing its working structure
UX Research
First-click Testing
Paper illustration of a SWOT matrix with four separated quadrants and marked strategic options.
Business Strategy
SWOT Analysis