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| Criterion |  Innovation Double Diamond |  Business Strategy Blue Ocean Strategy Canvas |  Product Strategy Impact Mapping |
|---|---|---|---|
Purposedifferent | For complex problems with a fuzzy situation, the method cleanly separates search space and decision. It first creates breadth in understanding and then focus in elaboration. This brings open questions, problem definition, and solution path into a traceable movement. | The Blue Ocean Strategy Canvas shows how an offering is positioned relative to the market. Differentiation thereby becomes tangible in value factors instead of merely being claimed. | When a goal needs to be connected to several possible paths, it shows chains of impact instead of feature lists. It connects business goal, behavior change, and measures. |
Complexitysame | Medium | Medium | Medium |
Timedifferent | Wochen bis Monate | 2-4 h | 45-90 min |
Participantsdifferent | 3-12 | 3-10 | 3-8 |
Formatdifferent | Workshop + async | Workshop | Workshop |
Outputdifferent | Problem Statement, Solution Options, Prototypes, Deliverables per Phase | Strategy Canvas, Value Curve, ERRC Actions | Impact Map, Outcome Hypotheses, Delivery Options |
Tagsno overlap | ProcessDivergenceInnovation | StrategyPositioningInnovationValue | OutcomesStrategyBehaviorPlanning |
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