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| Criterion |  Product Strategy DIBB |  Innovation Brainstorming |  Decision Making Force Field Analysis |
|---|---|---|---|
Purposedifferent | DIBB helps clarify target groups, value, goals, and priorities by making the logic behind a decision explicit. It captures results as a DIBB document, belief list, bet list, and learning report. | When a team faces an open question with many obvious directions, the method first creates breadth instead of premature commitment. It separates idea flow from evaluation and makes lines of thought visible, creating a pool for selection and further development. | In change initiatives, supporting and restraining forces sit at the table at the same time. Force Field Analysis makes these tensions explicit and shows where change can be pushed forward by strengthening or relieving. |
Complexitysame | Low | Low | Low |
Timedifferent | 1-2 h | 30-60 min | 45-90 min |
Participantsdifferent | 2-8 | 4-12 | 3-12 |
Formatdifferent | Workshop + async | Workshop | Workshop |
Outputdifferent | DIBB document, Belief list, Bet list, Learning report | Idea pool, Theme clusters, Shortlist | Force Field Map, Change Levers, Risk Notes |
Tagsno overlap | StrategyDecisionAssumptionsHypothesis | BrainstormingIdeationCreativityWorkshopDivergence | ChangeDecisionStrategy |
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