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Criterion
Paper illustration for Diary Study.
UX Research
Diary Study
Paper illustration of Three Horizons with its method-specific working model.
Business Strategy
Three Horizons
Paper illustration for Flywheel.
Growth
Flywheel
Purposedifferent
When experiences build up over days or weeks and a single session cannot capture them, Diary Study records the course of everyday life. Recurring triggers, moods, and habits become visible this way, beyond the sharpness of memory.Three Horizons helps clarify strategic options across different timeframes. It compares strengths, risks, market logic, and investment choices, and captures the result as a horizon map, portfolio view, and initiatives per horizon.Growth often breaks down where a reinforcing mechanism builds up too much friction. A Flywheel shows the cycle of value, repetition, and reinforcement meant to sustain growth.
Complexitysame
MediumMediumMedium
Timedifferent
1-4 WochenHalbtags-Workshop, dann iterativ60-120 min
Participantsdifferent
5-203-123-8
Formatdifferent
AsyncWorkshopWorkshop
Outputdifferent
Diary Entries, Longitudinal Patterns, Experience TimelineHorizon map, Portfolio view, Initiatives per horizon, Resource planFlywheel Map, Friction Points, Growth Levers, Experiment Backlog
Tagsno overlap
UX researchTrackingBehavior
StrategyInnovationPortfolioForesight
GrowthRetentionConversion
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Often compared together

Methods with strong topical overlap with the current selection, not yet in the comparison.

Paper illustration of a two-by-two Ansoff Matrix with four growth directions
Business Strategy
Ansoff Matrix
Paper illustration of a Strategy Canvas with several value curves
Business Strategy
Blue Ocean Strategy Canvas
Paper illustration of a Business Model Canvas with nine connected compartments, a few notes and symbols for customers, delivery and economic relationships.
Business Strategy
Business Model Canvas