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| Criterion | ![]() Innovation Design Thinking | ![]() Product Discovery Solution Interview | ![]() Product Discovery Wizard of Oz Test |
|---|---|---|---|
Purposedifferent | For complex user problems with an uncertain cause, the method connects observation, interpretation, and experiment into a learning cycle. It keeps the focus on real needs and avoids premature solution language. This produces robust decisions for product and service. | When a solution idea is already on the table, it checks how it is understood and evaluated. It looks for resonance, objections, and missing fit early in the conversation. | When a new experience would still be too expensive to automate for real, it simulates the outcome behind the scenes. It checks user reaction and value before the technology disappears. |
Complexitydifferent | High | Medium | High |
Timedifferent | 1 Tag bis mehrere Wochen | 30-60 min je Interview | 2-10 Tage |
Participantsdifferent | 4-10 | 5-10 Interviews | 5-20 Nutzer |
Formatdifferent | Workshop | Workshop + async | Workshop + async |
Outputdifferent | Problem Statement, Prototype, Test Learnings | Solution Feedback, Objection List, Validation Notes | Prototype Learnings, Manual Effort Notes, Risk List |
Tags1 shared | InnovationPrototypeResearch | ValidationInterviewsPrototype | PrototypeValidationMVP |
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