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| Criterion |  Innovation Design Thinking |  Innovation Rolestorming |
|---|---|---|
Purposedifferent | For complex user problems with an uncertain cause, the method connects observation, interpretation, and experiment into a learning cycle. It keeps the focus on real needs and avoids premature solution language. This produces robust decisions for product and service. | When a search for ideas stalls, switching roles helps people step outside their own perspective and activate new logics of action. The method reduces habit because contributions arise from a different stance. This brings unfamiliar, often fitting solution approaches into play. |
Complexitydifferent | High | Low |
Timedifferent | 1 Tag bis mehrere Wochen | 30-60 min |
Participantsdifferent | 4-10 | 3-12 |
Formatsame | Workshop | Workshop |
Outputdifferent | Problem Statement, Prototype, Test Learnings | Rollenkarten, Ideenpool pro Rolle, Konsolidierte Shortlist |
Tagsno overlap | InnovationPrototypeResearch | BrainstormingIdeationCreativity |
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