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| Criterion |  Innovation Design Thinking |  Operations ABC Analysis |  UX Research Personas |
|---|---|---|---|
Purposedifferent | For complex user problems with an uncertain cause, the method connects observation, interpretation, and experiment into a learning cycle. It keeps the focus on real needs and avoids premature solution language. This produces robust decisions for product and service. | With many similar objects of differing economic significance, the method prioritizes effort by effect. It separates what needs regular steering from what rarely needs attention. | When target groups stay too vague and teams talk about the same people differently, personas create a shared, solid picture of usage. Condensed profiles make needs, contexts, and differences tangible enough for decisions. |
Complexitydifferent | High | Low | Medium |
Timedifferent | 1 Tag bis mehrere Wochen | 30-60 min | 1-3 Tage |
Participantsdifferent | 4-10 | 1-5 | Internes Team |
Formatdifferent | Workshop | Async | Workshop + async |
Outputdifferent | Problem Statement, Prototype, Test Learnings | ABC Classification, Focus Rules, Control List | Persona Profiles, Needs Summary, Scenario Notes |
Tagsno overlap | InnovationPrototypeResearch | PrioritizationOperationsPortfolio | ResearchCustomerSynthesis |
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