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Criterion
Anonymous individual judgments pass through feedback loops to form a distribution.
Decision Making
Delphi Method
Affinity Diagramming
UX Research
Affinity Diagramming
Paper illustration of two people facing each other, speech bubbles and an open interview notebook.
UX Research
User Interviews
Purposedifferent
When knowledge is distributed and direct dominance should be avoided, groups quickly fall under the sway of their opinion leaders. The Delphi Method gathers assessments iteratively and gradually brings expert judgments closer together.When research notes, feedback, or observations sit unconnected side by side, affinity diagramming sorts the raw material into solid themes. Many individual points turn into patterns that make decisions and opportunities clearer.When teams derive needs only from assumptions and real motives are missing, user interviews give direct access to behavior and meaning. Conversations from the target group's everyday life make patterns, tensions, and open questions solidly visible.
Complexitydifferent
HighLowLow
Timedifferent
1-4 Wochen45–90 min30–60 min per interview
Participantsdifferent
6-30 Experten3-101 participant per interview
Formatdifferent
AsyncWorkshopWorkshop + async
Outputdifferent
Expert Forecast, Consensus Range, Assumption NotesTheme clusters, Insight statements, Opportunity areasInterview Notes, Themes, Insight Summary
Tagsno overlap
ForecastingExpertsDecisionStrategy
SynthesisQualitativeRoot cause
QualitativeResearchCustomerDiscovery
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Often compared together

Methods with strong topical overlap with the current selection, not yet in the comparison.

Paper illustration of an assumption matrix with prioritized test cards
Decision Making
Assumption Surfacing
Paper illustration of DIBB with its method-specific working model.
Product Strategy
DIBB
Empathy Mapping
UX Research
Empathy Mapping