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Criterion
Paper illustration of a decision table with criteria rows, weighted ratings, and a narrowly leading alternative.
Decision Making
Decision Matrix
Paper illustration of a Test Card with four fields for hypothesis, test, metric, and success threshold.
Product Discovery
Test Card
Paper illustration of ICE Scoring with its method-specific working model.
Product Strategy
ICE Scoring
Purposedifferent
When several options collide with several criteria, comparison quickly becomes subjective. A Decision Matrix makes the trade-off visible and brings weighting, criteria, and options into a shared logic.The Test Card turns a critical assumption into a testable claim and specifies in advance which result counts as success.When ideas need sorting quickly, it condenses impact, confidence, and effort into one compact score. It connects customer value, product logic, and decision priorities. The result is captured as an ICE table and top-ideas list.
Complexitydifferent
MediumLowLow
Timedifferent
45-90 min20-35 min30-60 min
Participantsdifferent
2-81-52-8
Formatsame
Workshop + asyncWorkshop + asyncWorkshop + async
Outputdifferent
Decision Matrix, Scoring Rationale, Selected OptionTest Card with a pre-set thresholdICE Table, Top Idea List
Tagsno overlap
DecisionCriteriaScoringTradeoffs
ExperimentsValidationDiscoveryHypothesis
PrioritizationScoringGrowthDecision
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Often compared together

Methods with strong topical overlap with the current selection, not yet in the comparison.

Paper illustration of Experiment Canvas with a method-specific labelled workspace.
Product Discovery
Experiment Canvas
Paper illustration of Hypothesis Prioritization Canvas with a method-specific labelled workspace.
Product Discovery
Hypothesis Prioritization Canvas
Paper illustration for Fake Door Test
Product Discovery
Fake Door Test