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| Criterion |  Decision Making Decision Matrix |  Business Strategy Blue Ocean Strategy Canvas |  Business Strategy Business Model Canvas |
|---|---|---|---|
Purposedifferent | When several options collide with several criteria, comparison quickly becomes subjective. A Decision Matrix makes the trade-off visible and brings weighting, criteria, and options into a shared logic. | The Blue Ocean Strategy Canvas shows how an offering is positioned relative to the market. Differentiation thereby becomes tangible in value factors instead of merely being claimed. | The Business Model Canvas condenses a business model to its key building blocks and assumptions. It makes variants quickly comparable and reveals gaps before validation or implementation begins. |
Complexitysame | Medium | Medium | Medium |
Timedifferent | 45-90 min | 2-4 h | 1-2 h |
Participantsdifferent | 2-8 | 3-10 | 2-8 |
Formatdifferent | Workshop + async | Workshop | Workshop + async |
Outputdifferent | Decision Matrix, Scoring Rationale, Selected Option | Strategy Canvas, Value Curve, ERRC Actions | Business Model Canvas, Assumption List, Business Hypotheses |
Tagsno overlap | DecisionCriteriaScoringTradeoffs | StrategyPositioningInnovationValue | Business modelStrategyValueInnovation |
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Methods with strong topical overlap with the current selection, not yet in the comparison.
