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Criterion
Paper illustration of the Lightning Decision Jam working structure.
Facilitation
Decision Jam
Paper illustration of a two-by-two Ansoff Matrix with four growth directions
Business Strategy
Ansoff Matrix
Paper illustration for Smoke Test.
Product Discovery
Smoke Test
Purposedifferent
When a decision is stuck, Decision Jam loosens the knot through structured separation of problem, idea, and selection. The format creates movement without jumping prematurely at the first seemingly elegant answer.The Ansoff Matrix organizes growth options by market and product relation. It helps weigh expansion, diversification, and adaptation cleanly against each other.When demand only needs to be roughly verified, it tests interest with minimal effort. It measures whether people would take a next step at all.
Complexitysame
LowLowLow
Timedifferent
60-90 min45-90 min1-5 Tage
Participantsdifferent
4-102-8Nutzertraffic
Formatdifferent
WorkshopWorkshop + asyncAsync
Outputdifferent
Problem Cluster, Prioritized Challenge, ExperimentAnsoff Matrix, Growth Options, Risk NotesInterest Metrics, Conversion Signal, Learning Note
Tagsno overlap
FacilitationDecisionProblem solvingWorkshop
GrowthStrategyMarketPortfolio
ValidationExperimentsDemandGrowth
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Often compared together

Methods with strong topical overlap with the current selection, not yet in the comparison.

Paper illustration for Fake Door Test
Product Discovery
Fake Door Test
Paper illustration for Alignment Mapping.
Facilitation
Alignment Mapping
Paper illustration of a calm four-quadrant Assumption Map with hypothesis cards and emphasis on important assumptions with little evidence.
Product Discovery
Assumption Mapping