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| Criterion |  Decision Making Decision Framing Workshop |  Product Discovery Outcome-Driven Innovation |  Product Discovery MVP Test Matrix |
|---|---|---|---|
Purposedifferent | When a decision is poorly framed, even good answers deliver little value. A Decision Framing Workshop sharpens the problem, goal, and boundaries before the actual weighing begins. | Outcome-Driven Innovation clarifies customer problems, solution opportunities, and evidence. It separates jobs, desired outcomes, importance, satisfaction, and opportunity, and captures results as desired outcome statements, an opportunity landscape, and segments by underserved needs. | When several minimal variants compete to answer the same question, it makes comparing and choosing between them cleaner. It separates problem, assumption, solution, and evidence. The result is captured as a Test Matrix and a Test Plan. |
Complexitydifferent | Medium | High | Medium |
Timedifferent | 60-120 min | Mehrere Wochen | 45-75 min |
Participantsdifferent | 4-10 | 2-6 researchers plus sample | 2-8 |
Formatdifferent | Workshop | Workshop + async | Workshop |
Outputdifferent | Decision Frame, Decision Question, Criteria List, Evidence Plan | Desired outcome statements, Opportunity landscape, Segmentation by underserved needs, Innovation hypotheses | Test Matrix, Test Plan |
Tagsno overlap | Decision framingAlignmentCriteriaOptions | OutcomesInnovationResearchQuantitative | ExperimentsValidationDiscoveryOptions |
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