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Criterion
A paper-based illustration representing Customer Journey Canvas with its core stages and visible working result.
UX Design
Customer Journey Canvas
Paper illustration of an activity-role table with clear RACI assignments and one highlighted accountable role per activity.
Operations
RACI Matrix
A paper-based illustration representing Service Blueprint with its core stages and visible working result.
UX Design
Service Blueprinting
Purposedifferent
When a journey needs to be understood across several phases, it arranges experience, touchpoints, and opportunities into one picture. It makes gaps and friction along the user path clear.With unclear responsibilities across several roles or areas, the method creates unambiguous accountability logic. It reduces friction because decision, execution, contribution, and information become separately visible.When a service experience is spread across several touchpoints, it brings frontstage and backstage together. It shows where user contact and internal responsibility must fit.
Complexitydifferent
MediumLowHigh
Timedifferent
1-3 h45-90 min0.5-2 Tage
Participantsdifferent
3-102-86-12
Formatdifferent
WorkshopWorkshop + asyncWorkshop
Outputdifferent
Customer Journey Canvas, Pain Points, Experience OpportunitiesRACI Matrix, Responsibility Map, Decision NotesService Blueprint, Fail Points, Ownership Map
Tagsno overlap
JourneyCustomerService designCanvas
RolesResponsibilityGovernanceOperations
Service designOperationsJourneyBlueprint
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Often compared together

Methods with strong topical overlap with the current selection, not yet in the comparison.

Paper illustration of a journey map with four connected phases, several experience lanes and a point marked for closer investigation.
UX Research
Customer Journey Mapping
Paper illustration of Decision Rights Mapping with its method-specific working model.
Decision Making
Decision Rights Mapping
Paper illustration for RAPID
Decision Making
RAPID