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| Criterion | ![]() Product Discovery Concierge MVP | ![]() UX Research Card Sorting | ![]() Innovation Design Thinking |
|---|---|---|---|
Purposedifferent | When an idea can first fail or grow through genuine hands-on support, it relies on manual work instead of automation. It shows whether user value holds up even under manual execution. | When content only makes sense internally and users can't find the structure again, card sorting exposes their mental order. Terms, groups, and naming are then aligned with the target group's expectations. | For complex user problems with an uncertain cause, the method connects observation, interpretation, and experiment into a learning cycle. It keeps the focus on real needs and avoids premature solution language. This produces robust decisions for product and service. |
Complexitydifferent | Medium | Low | High |
Timedifferent | 1-4 Wochen | 20-45 min | 1 Tag bis mehrere Wochen |
Participantsdifferent | 3-10 Kunden | Based on research question | 4-10 |
Formatdifferent | Workshop + async | Workshop + async | Workshop |
Outputdifferent | Concierge Learnings, Service Blueprint, MVP Risks | Content groups, Label set, IA hypotheses | Problem Statement, Prototype, Test Learnings |
Tagsno overlap | MVPValidationServiceDiscovery | Information architectureNavigationStructure | InnovationPrototypeResearch |
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