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| Criterion | ![]() Delivery Communication Plan | ![]() Delivery Shape Up | ![]() Innovation Lean Startup |
|---|---|---|---|
Purposedifferent | When many people need to be informed in parallel and messages would otherwise arrive unevenly or too late, a Communication Plan orders communication reliably. Channels, audiences, and cadences interlock so important information doesn't get lost. | Shape Up helps clarify scope, sequence, and delivery flow. It makes work boundaries and decisions explicit and captures results as pitches, bet-table decisions, and hill charts. | For uncertain business assumptions, the method forces the idea into contact with real market reactions early. It separates wishful picture, assumption, and observable behavior, so that learning becomes faster than planning. This translates uncertainty into measurable insight. |
Complexitydifferent | Low | Medium | Medium |
Timedifferent | 45-90 min | 6 Wochen Cycle + 2 Wochen Cool-Down | Wochen bis Monate je Lernzyklus |
Participantsdifferent | 2-6 | 2-4 pro Pitch | 2-8 |
Formatsame | Workshop + async | Workshop + async | Workshop + async |
Outputdifferent | Communication Plan, Channel Matrix, Message Cadence | Pitches, Bet-table decisions, Hill charts, Cooldown outcomes | Hypothesis list, MVPs, Learning reports, Pivot or persevere decision |
Tagsno overlap | CommunicationStakeholdersDeliveryPlanning | PlanningDeliveryAutonomy | LeanStartupValidationMVP |
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