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Criterion
Paper illustration for Change Analysis.
Operations
Change Analysis
Funnel Analysis workspace showing the question, observations, and next decision.
Growth
Funnel Analysis
Purposedifferent
For a deviation after a change, the method isolates the influence of the altered condition. It narrows down which differences are relevant and which are just accompanying noise.When many visitors or users drop off along the way, the reason behind the number often stays hidden. Funnel Analysis exposes these transitions and makes visible exactly where the path collapses.
Complexitysame
MediumMedium
Timedifferent
45-120 min1-3 h
Participantsdifferent
2-61-5
Formatdifferent
Workshop + asyncAsync
Outputdifferent
Change Matrix, Cause Hypotheses, Validation Questions, Action ListFunnel report, Drop-off analysis, Optimization hypotheses
Tagsno overlap
ChangeRoot causeTroubleshootingComparison
AnalyticsConversionGrowth
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Paper illustration for 3-Circle Venn Diagram
Facilitation
3-Circle Venn Diagram