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| Criterion | ![]() UX Research Card Sorting | ![]() Product Strategy DIBB | ![]() UX Research First-click Testing |
|---|---|---|---|
Purposedifferent | When content only makes sense internally and users can't find the structure again, card sorting exposes their mental order. Terms, groups, and naming are then aligned with the target group's expectations. | DIBB helps clarify target groups, value, goals, and priorities by making the logic behind a decision explicit. It captures results as a DIBB document, belief list, bet list, and learning report. | When users immediately turn the wrong way on a screen or wireframe, first click testing checks initial orientation at high speed. The first click shows early whether expectation, labeling, and wayfinding fit together. |
Complexitysame | Low | Low | Low |
Timedifferent | 20-45 min | 1-2 h | 1-2 Tage |
Participantsdifferent | Based on research question | 2-8 | 10-30 |
Formatdifferent | Workshop + async | Workshop + async | Async |
Outputdifferent | Content groups, Label set, IA hypotheses | DIBB document, Belief list, Bet list, Learning report | Click Heatmap, Success Rate, Design Recommendations |
Tagsno overlap | Information architectureNavigationStructure | StrategyDecisionAssumptionsHypothesis | UXNavigationFindabilityValidation |
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