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| Criterion |  UX Research Card Sorting |  Decision Making Argument Mapping |  Product Strategy DIBB |
|---|---|---|---|
Purposedifferent | When content only makes sense internally and users can't find the structure again, card sorting exposes their mental order. Terms, groups, and naming are then aligned with the target group's expectations. | When statements, evidence, and counterarguments get mixed up, a debate quickly loses its structure. Argument Mapping breaks a thesis down into its reasoning and makes visible what it really rests on. | DIBB helps clarify target groups, value, goals, and priorities by making the logic behind a decision explicit. It captures results as a DIBB document, belief list, bet list, and learning report. |
Complexitydifferent | Low | Medium | Low |
Timedifferent | 20-45 min | 1-3 h | 1-2 h |
Participantsdifferent | Based on research question | 1-8 | 2-8 |
Formatsame | Workshop + async | Workshop + async | Workshop + async |
Outputdifferent | Content groups, Label set, IA hypotheses | Argument Map, Evidence Gaps, Decision Rationale | DIBB document, Belief list, Bet list, Learning report |
Tagsno overlap | Information architectureNavigationStructure | SensemakingDecisionRationale | StrategyDecisionAssumptionsHypothesis |
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