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Criterion
Paper illustration of an assumption matrix with prioritized test cards
Decision Making
Assumption Surfacing
Paper illustration for Concierge MVP
Product Discovery
Concierge MVP
Paper illustration showing three sorted card stacks and an open question about a possible group.
UX Research
Card Sorting
Purposedifferent
Plans often contain assumptions that were never openly stated and remain dangerous precisely because of that. Assumption Surfacing makes these silent premises visible and prioritizes which of them carry the initiative or could sink it.When an idea can first fail or grow through genuine hands-on support, it relies on manual work instead of automation. It shows whether user value holds up even under manual execution.When content only makes sense internally and users can't find the structure again, card sorting exposes their mental order. Terms, groups, and naming are then aligned with the target group's expectations.
Complexitydifferent
LowMediumLow
Timedifferent
45-90 min1-4 Wochen20-45 min
Participantsdifferent
2-83-10 KundenBased on research question
Formatsame
Workshop + asyncWorkshop + asyncWorkshop + async
Outputdifferent
Assumption List, Critical Assumptions, Learning PlanConcierge Learnings, Service Blueprint, MVP RisksContent groups, Label set, IA hypotheses
Tagsno overlap
AssumptionsRiskDecisionDiscovery
MVPValidationServiceDiscovery
Information architectureNavigationStructure
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Often compared together

Methods with strong topical overlap with the current selection, not yet in the comparison.

Paper illustration of a calm four-quadrant Assumption Map with hypothesis cards and emphasis on important assumptions with little evidence.
Product Discovery
Assumption Mapping
Paper illustration of Riskiest Assumption Test with a method-specific labelled workspace.
Product Discovery
Riskiest Assumption Test
Paper illustration of DIBB with its method-specific working model.
Product Strategy
DIBB
Paper illustration of Experiment Canvas with a method-specific labelled workspace.
Product Discovery
Experiment Canvas