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| Criterion |  Product Discovery Assumption Mapping |  Decision Making Trade-off Analysis |  Growth A/B Testing |
|---|---|---|---|
Purposedifferent | When assumptions still sit unordered in the room, it weighs uncertainty against leverage. It makes visible which hypotheses should be checked first. | With limited resources, quality, speed, cost, and risk almost always compete with each other. Trade-off Analysis makes these tensions explicit and prevents decisions from producing hidden side effects. | When two variants compete, discussions quickly decide by taste rather than effect. A/B Testing checks behavior under controlled conditions and separates real improvement from chance or expectation effects. |
Complexitydifferent | Medium | Medium | High |
Timedifferent | 45-60 min | 45-120 min | 1-4 Wochen |
Participantsdifferent | 2-8 | 2-8 | 1-6 |
Formatdifferent | Workshop + async | Workshop + async | Async |
Outputdifferent | Assumption map, Test backlog, Risk ranking | Trade-off Matrix, Criteria List, Decision Rationale, Accepted Downsides | Experiment results, Decision log, Learning summary |
Tagsno overlap | AssumptionsRiskExperimentsValidation | TradeoffsDecisionCriteriaOptions | ExperimentsGrowthAnalyticsValidation |
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