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Criterion
Paper illustration of a calm four-quadrant Assumption Map with hypothesis cards and emphasis on important assumptions with little evidence.
Product Discovery
Assumption Mapping
Paper illustration of Porter’s five competitive forces
Business Strategy
Porter Five Forces
Paper illustration of an assumption matrix with prioritized test cards
Decision Making
Assumption Surfacing
Purposedifferent
When assumptions still sit unordered in the room, it weighs uncertainty against leverage. It makes visible which hypotheses should be checked first.Porter Five Forces analyzes the forces that shape competitive pressure and profitability in a market. The view of market structure goes beyond individual competitors and reveals systemic pressure points.Plans often contain assumptions that were never openly stated and remain dangerous precisely because of that. Assumption Surfacing makes these silent premises visible and prioritizes which of them carry the initiative or could sink it.
Complexitydifferent
MediumMediumLow
Timedifferent
45-60 min1-3 h45-90 min
Participantssame
2-82-82-8
Formatsame
Workshop + asyncWorkshop + asyncWorkshop + async
Outputdifferent
Assumption map, Test backlog, Risk rankingFive Forces Analysis, Competitive Risks, Strategic OptionsAssumption List, Critical Assumptions, Learning Plan
Tagsno overlap
AssumptionsRiskExperimentsValidation
StrategyCompetitionMarket
AssumptionsRiskDecisionDiscovery
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Often compared together

Methods with strong topical overlap with the current selection, not yet in the comparison.

Paper illustration of Riskiest Assumption Test with a method-specific labelled workspace.
Product Discovery
Riskiest Assumption Test
Paper illustration of DIBB with its method-specific working model.
Product Strategy
DIBB
Paper illustration of Experiment Canvas with a method-specific labelled workspace.
Product Discovery
Experiment Canvas
Paper illustration for Fake Door Test
Product Discovery
Fake Door Test