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| Criterion |  Business Strategy Ansoff Matrix |  Systems Thinking Theory of Change |
|---|---|---|
Purposedifferent | The Ansoff Matrix organizes growth options by market and product relation. It helps weigh expansion, diversification, and adaptation cleanly against each other. | Theory of Change translates a desired impact into a traceable chain of change. It makes assumptions, intermediate goals, and measurement points visible before a program is rolled out at scale. |
Complexitydifferent | Low | High |
Timedifferent | 45-90 min | 2-6 h |
Participantsdifferent | 2-8 | 4-12 |
Formatdifferent | Workshop + async | Workshop |
Outputdifferent | Ansoff Matrix, Growth Options, Risk Notes | Theory of Change Map, Assumptions, Outcome Measures |
Tags1 shared | GrowthStrategyMarketPortfolio | ImpactOutcomesSystems thinkingStrategy |
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