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Criterion
Paper illustration of a two-by-two Ansoff Matrix with four growth directions
Business Strategy
Ansoff Matrix
Paper illustration of RAID Log with a method-specific labelled workspace.
Delivery
RAID Log
Paper illustration of a branching impact map with a Why goal at the root, actor circles, How behavior changes and What options.
Product Strategy
Impact Mapping
Purposedifferent
The Ansoff Matrix organizes growth options by market and product relation. It helps weigh expansion, diversification, and adaptation cleanly against each other.Helps clarify scope, sequence, and delivery flow in concrete terms. It makes work, boundaries, and order steerable. The result is captured as a RAID Log and a source for status reporting.When a goal needs to be connected to several possible paths, it shows chains of impact instead of feature lists. It connects business goal, behavior change, and measures.
Complexitydifferent
LowLowMedium
Timedifferent
45-90 min30 min Setup, dann laufend45-90 min
Participantsdifferent
2-81-3 maintaining, briefing for everyone3-8
Formatdifferent
Workshop + asyncAsyncWorkshop
Outputdifferent
Ansoff Matrix, Growth Options, Risk NotesRAID Log, Status Report SourceImpact Map, Outcome Hypotheses, Delivery Options
Tagsno overlap
GrowthStrategyMarketPortfolio
RiskTrackingStakeholdersGovernance
OutcomesStrategyBehaviorPlanning
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Often compared together

Methods with strong topical overlap with the current selection, not yet in the comparison.

Paper illustration for Alignment Mapping.
Facilitation
Alignment Mapping
Paper illustration of Business Model Stress Test with its method-specific working model.
Business Strategy
Business Model Stress Test
Paper illustration for Communication Plan
Delivery
Communication Plan
Paper illustration for Diary Study.
UX Research
Diary Study