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| Criterion |  Business Strategy Ansoff Matrix |  Business Strategy GAP Analysis |  Agile Acceptance Criteria Workshop |
|---|---|---|---|
Purposedifferent | The Ansoff Matrix organizes growth options by market and product relation. It helps weigh expansion, diversification, and adaptation cleanly against each other. | GAP Analysis compares the current state with a target picture and makes the distance manageable. It becomes useful when, ahead of new initiatives, it must become clear which capabilities, processes, or resources are missing. | When a story needs clear checkpoints before implementation, it sharpens expectation and scope together. It sorts work by value, risk, and delivery ability. The result is captured as Acceptance Criteria and a Story Update. |
Complexitydifferent | Low | Medium | Low |
Timedifferent | 45-90 min | 1-3 h | 20-40 min pro Story |
Participantsdifferent | 2-8 | 2-8 | 3-6 |
Formatdifferent | Workshop + async | Workshop + async | Workshop |
Outputdifferent | Ansoff Matrix, Growth Options, Risk Notes | Gap Matrix, Action Plan, Risk Notes | Acceptance Criteria, Story Update |
Tagsno overlap | GrowthStrategyMarketPortfolio | StrategyAnalysisPlanning | AgileRequirementsRefinementBehavior-Driven Development |
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