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| Criterion |  Business Strategy Ansoff Matrix |  Growth Funnel Analysis |  Systems Thinking Evaporating Cloud |
|---|---|---|---|
Purposedifferent | The Ansoff Matrix organizes growth options by market and product relation. It helps weigh expansion, diversification, and adaptation cleanly against each other. | When many visitors or users drop off along the way, the reason behind the number often stays hidden. Funnel Analysis exposes these transitions and makes visible exactly where the path collapses. | The method makes visible why two seemingly incompatible demands arise and which assumption must be tested to resolve the conflict. |
Complexitydifferent | Low | Medium | Medium |
Timedifferent | 45-90 min | 1-3 h | 60-120 min |
Participantsdifferent | 2-8 | 1-5 | 2-8 |
Formatdifferent | Workshop + async | Async | Workshop |
Outputdifferent | Ansoff Matrix, Growth Options, Risk Notes | Funnel report, Drop-off analysis, Optimization hypotheses | Conflict Cloud, Assumption List, Breakthrough Ideas, Next Experiments |
Tagsno overlap | GrowthStrategyMarketPortfolio | AnalyticsConversionGrowth | Theory of ConstraintsAssumptionsSystems thinking |
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