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Criterion
Paper illustration of a two-by-two Ansoff Matrix with four growth directions
Business Strategy
Ansoff Matrix
Paper illustration for Evaporating Cloud.
Systems Thinking
Evaporating Cloud
Paper illustration of Futures Wheel with its method-specific working model.
Systems Thinking
Futures Wheel
Purposedifferent
The Ansoff Matrix organizes growth options by market and product relation. It helps weigh expansion, diversification, and adaptation cleanly against each other.The method makes visible why two seemingly incompatible demands arise and which assumption must be tested to resolve the conflict.The Futures Wheel helps explore the consequences of a decision, a trend, or a strategic move in a structured way. It makes visible which first, second, and third-order effects could arise from an event.
Complexitydifferent
LowMediumMedium
Timedifferent
45-90 min60-120 min60-120 min
Participantsdifferent
2-82-83-10
Formatdifferent
Workshop + asyncWorkshopWorkshop + async
Outputdifferent
Ansoff Matrix, Growth Options, Risk NotesConflict Cloud, Assumption List, Breakthrough Ideas, Next ExperimentsFutures Wheel, Consequence Chains, Strategic Signals
Tagsno overlap
GrowthStrategyMarketPortfolio
Theory of ConstraintsAssumptionsSystems thinking
ForesightSystems thinkingSignals
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Often compared together

Methods with strong topical overlap with the current selection, not yet in the comparison.

Paper illustration of Three Horizons with its method-specific working model.
Business Strategy
Three Horizons
Paper illustration of DIBB with its method-specific working model.
Product Strategy
DIBB
Paper illustration for Future Reality Tree.
Systems Thinking
Future Reality Tree
Paper illustration of Leverage Points with its method-specific working model.
Systems Thinking
Leverage Points