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| Criterion |  Business Strategy Ansoff Matrix |  Decision Making Decision Framing Workshop |  Product Strategy DIBB |
|---|---|---|---|
Purposedifferent | The Ansoff Matrix organizes growth options by market and product relation. It helps weigh expansion, diversification, and adaptation cleanly against each other. | When a decision is poorly framed, even good answers deliver little value. A Decision Framing Workshop sharpens the problem, goal, and boundaries before the actual weighing begins. | DIBB helps clarify target groups, value, goals, and priorities by making the logic behind a decision explicit. It captures results as a DIBB document, belief list, bet list, and learning report. |
Complexitydifferent | Low | Medium | Low |
Timedifferent | 45-90 min | 60-120 min | 1-2 h |
Participantsdifferent | 2-8 | 4-10 | 2-8 |
Formatdifferent | Workshop + async | Workshop | Workshop + async |
Outputdifferent | Ansoff Matrix, Growth Options, Risk Notes | Decision Frame, Decision Question, Criteria List, Evidence Plan | DIBB document, Belief list, Bet list, Learning report |
Tagsno overlap | GrowthStrategyMarketPortfolio | Decision framingAlignmentCriteriaOptions | StrategyDecisionAssumptionsHypothesis |
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