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Criterion
Paper illustration of a two-by-two Ansoff Matrix with four growth directions
Business Strategy
Ansoff Matrix
Paper illustration for DACI
Decision Making
DACI
Paper illustration for Smoke Test.
Product Discovery
Smoke Test
Purposedifferent
The Ansoff Matrix organizes growth options by market and product relation. It helps weigh expansion, diversification, and adaptation cleanly against each other.In cross-functional decisions, responsibilities quickly blur between approval, influence, and execution. DACI arranges these roles so decision pressure, contribution, and information stay cleanly separated.When demand only needs to be roughly verified, it tests interest with minimal effort. It measures whether people would take a next step at all.
Complexitysame
LowLowLow
Timedifferent
45-90 min30-60 min1-5 Tage
Participantsdifferent
2-82-10Nutzertraffic
Formatdifferent
Workshop + asyncWorkshop + asyncAsync
Outputdifferent
Ansoff Matrix, Growth Options, Risk NotesDACI Matrix, Decision Owner, Decision LogInterest Metrics, Conversion Signal, Learning Note
Tagsno overlap
GrowthStrategyMarketPortfolio
DecisionRolesGovernanceAlignment
ValidationExperimentsDemandGrowth
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Often compared together

Methods with strong topical overlap with the current selection, not yet in the comparison.

Paper illustration of Decision Rights Mapping with its method-specific working model.
Decision Making
Decision Rights Mapping
Paper illustration for Fake Door Test
Product Discovery
Fake Door Test
Paper illustration for RAPID
Decision Making
RAPID