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Criterion
Paper illustration of a two-by-two Ansoff Matrix with four growth directions
Business Strategy
Ansoff Matrix
Paper illustration of a Concept Map with concepts and labelled links
Knowledge Modeling
Concept Mapping
Paper illustration for Argument Mapping
Decision Making
Argument Mapping
Purposedifferent
The Ansoff Matrix organizes growth options by market and product relation. It helps weigh expansion, diversification, and adaptation cleanly against each other.Concept Mapping arranges terms and relationships in a network that makes subject-matter connections tangible. It fits when a topic needs to be understood structurally rather than linearly.When statements, evidence, and counterarguments get mixed up, a debate quickly loses its structure. Argument Mapping breaks a thesis down into its reasoning and makes visible what it really rests on.
Complexitydifferent
LowMediumMedium
Timedifferent
45-90 min1-2 h1-3 h
Participantsdifferent
2-81-81-8
Formatsame
Workshop + asyncWorkshop + asyncWorkshop + async
Outputdifferent
Ansoff Matrix, Growth Options, Risk NotesConcept Map, Relationship Labels, Knowledge GapsArgument Map, Evidence Gaps, Decision Rationale
Tagsno overlap
GrowthStrategyMarketPortfolio
KnowledgeConceptsMappingSensemaking
SensemakingDecisionRationale
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Methods with strong topical overlap with the current selection, not yet in the comparison.

Paper illustration of an IBIS map with issues, positions and arguments
Knowledge Modeling
IBIS
Paper illustration for Cynefin Workshop.
Decision Making
Cynefin Workshop
Anonymous individual judgments pass through feedback loops to form a distribution.
Decision Making
Delphi Method
Paper illustration of DIBB with its method-specific working model.
Product Strategy
DIBB