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| Criterion |  Business Strategy Ansoff Matrix |  Business Strategy Business Model Stress Test |  Business Strategy Three Horizons |
|---|---|---|---|
Purposedifferent | The Ansoff Matrix organizes growth options by market and product relation. It helps weigh expansion, diversification, and adaptation cleanly against each other. | A Business Model Stress Test checks how well a business model holds up under pressure and headwinds. It compares strengths, risks, market logic, and courses of action. The result is captured as a stress-test report and action plan per scenario. | Three Horizons helps clarify strategic options across different timeframes. It compares strengths, risks, market logic, and investment choices, and captures the result as a horizon map, portfolio view, and initiatives per horizon. |
Complexitydifferent | Low | High | Medium |
Timedifferent | 45-90 min | Half day | Halbtags-Workshop, dann iterativ |
Participantsdifferent | 2-8 | 3-8 | 3-12 |
Formatdifferent | Workshop + async | Workshop | Workshop |
Outputdifferent | Ansoff Matrix, Growth Options, Risk Notes | Stress Test Report, Action Plan per Scenario | Horizon map, Portfolio view, Initiatives per horizon, Resource plan |
Tags1 shared | GrowthStrategyMarketPortfolio | StrategyBusiness modelRiskDiagnosis | StrategyInnovationPortfolioForesight |
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