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| Criterion |  Business Strategy Ansoff Matrix |  Architecture Architecture Decision Record |  Product Strategy Impact Mapping |
|---|---|---|---|
Purposedifferent | The Ansoff Matrix organizes growth options by market and product relation. It helps weigh expansion, diversification, and adaptation cleanly against each other. | An ADR permanently records an architecture decision with context, trade-offs, and consequence. It creates continuity for later changes because the decision path stays traceable. | When a goal needs to be connected to several possible paths, it shows chains of impact instead of feature lists. It connects business goal, behavior change, and measures. |
Complexitydifferent | Low | Low | Medium |
Timedifferent | 45-90 min | 15-45 min | 45-90 min |
Participantsdifferent | 2-8 | 1-3 | 3-8 |
Formatdifferent | Workshop + async | Async | Workshop |
Outputdifferent | Ansoff Matrix, Growth Options, Risk Notes | ADR File, Decision Log, Rationale | Impact Map, Outcome Hypotheses, Delivery Options |
Tagsno overlap | GrowthStrategyMarketPortfolio | ArchitectureRationaleDocumentationGovernance | OutcomesStrategyBehaviorPlanning |
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