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| Criterion |  UX Research Affinity Diagramming |  UX Research Usability Testing |  Product Discovery Concierge MVP |
|---|---|---|---|
Purposedifferent | When research notes, feedback, or observations sit unconnected side by side, affinity diagramming sorts the raw material into solid themes. Many individual points turn into patterns that make decisions and opportunities clearer. | When a product is built but people get stuck on tasks, usability testing shows the friction at concrete points. Observed use instead of self-report makes visible where orientation, understanding, or interaction breaks down. | When an idea can first fail or grow through genuine hands-on support, it relies on manual work instead of automation. It shows whether user value holds up even under manual execution. |
Complexitydifferent | Low | Medium | Medium |
Timedifferent | 45–90 min | 1-2 h je Session | 1-4 Wochen |
Participantsdifferent | 3-10 | Based on research question | 3-10 Kunden |
Formatdifferent | Workshop | Workshop + async | Workshop + async |
Outputdifferent | Theme clusters, Insight statements, Opportunity areas | Usability Issues, Severity List, Recommendations | Concierge Learnings, Service Blueprint, MVP Risks |
Tagsno overlap | SynthesisQualitativeRoot cause | ValidationUXPrototype | MVPValidationServiceDiscovery |
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