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| Criterion |  UX Research Affinity Diagramming |  Product Discovery Solution Interview |  Product Discovery Opportunity Interview |
|---|---|---|---|
Purposedifferent | When research notes, feedback, or observations sit unconnected side by side, affinity diagramming sorts the raw material into solid themes. Many individual points turn into patterns that make decisions and opportunities clearer. | When a solution idea is already on the table, it checks how it is understood and evaluated. It looks for resonance, objections, and missing fit early in the conversation. | When opportunities are still hidden behind signals of need, it structures conversations around needs and obstacles. It looks for patterns that lead to new product opportunities. |
Complexitydifferent | Low | Medium | Medium |
Timedifferent | 45–90 min | 30-60 min je Interview | 30-60 min je Interview |
Participantsdifferent | 3-10 | 5-10 Interviews | 5-12 Interviews |
Formatdifferent | Workshop | Workshop + async | Workshop + async |
Outputdifferent | Theme clusters, Insight statements, Opportunity areas | Solution Feedback, Objection List, Validation Notes | Interview Notes, Opportunity Themes, Customer Quotes |
Tagsno overlap | SynthesisQualitativeRoot cause | ValidationInterviewsPrototype | DiscoveryInterviewsOpportunityCustomer |
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