View methods side by side.
Choose up to four methods. Add them using the search and share the comparison by copying its link.
| Criterion |  UX Research Affinity Diagramming |  Product Discovery Smoke Test |  UX Research Empathy Mapping |
|---|---|---|---|
Purposedifferent | When research notes, feedback, or observations sit unconnected side by side, affinity diagramming sorts the raw material into solid themes. Many individual points turn into patterns that make decisions and opportunities clearer. | When demand only needs to be roughly verified, it tests interest with minimal effort. It measures whether people would take a next step at all. | When a lot is assumed about a target group but little is seen jointly, empathy mapping makes knowledge and gaps directly comparable. The picture also shows which assumptions hold up and where evidence is missing. |
Complexitysame | Low | Low | Low |
Timedifferent | 45–90 min | 1-5 Tage | 30–60 min |
Participantsdifferent | 3-10 | Nutzertraffic | 4-8 |
Formatdifferent | Workshop | Async | Workshop |
Outputdifferent | Theme clusters, Insight statements, Opportunity areas | Interest Metrics, Conversion Signal, Learning Note | Empathy Map, Assumptions List, Research Gaps |
Tagsno overlap | SynthesisQualitativeRoot cause | ValidationExperimentsDemandGrowth | SynthesisQualitativeWorkshop |
Often compared together
Methods with strong topical overlap with the current selection, not yet in the comparison.
