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| Criterion |  Operations ABC Analysis |  UX Research User Interviews |  UX Research Empathy Mapping |
|---|---|---|---|
Purposedifferent | With many similar objects of differing economic significance, the method prioritizes effort by effect. It separates what needs regular steering from what rarely needs attention. | When teams derive needs only from assumptions and real motives are missing, user interviews give direct access to behavior and meaning. Conversations from the target group's everyday life make patterns, tensions, and open questions solidly visible. | When a lot is assumed about a target group but little is seen jointly, empathy mapping makes knowledge and gaps directly comparable. The picture also shows which assumptions hold up and where evidence is missing. |
Complexitysame | Low | Low | Low |
Timedifferent | 30-60 min | 30–60 min per interview | 30–60 min |
Participantsdifferent | 1-5 | 1 participant per interview | 4-8 |
Formatdifferent | Async | Workshop + async | Workshop |
Outputdifferent | ABC Classification, Focus Rules, Control List | Interview Notes, Themes, Insight Summary | Empathy Map, Assumptions List, Research Gaps |
Tagsno overlap | PrioritizationOperationsPortfolio | QualitativeResearchCustomerDiscovery | SynthesisQualitativeWorkshop |
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