The explorer evaluates methods by goal, phase, team size, time window, format, and complexity. The rules stay transparent so the selection remains understandable.
Ranking points compare relevance to your goal, not a probability of success. Time and group size are assessed separately. Unknown or overlapping ranges require your review.
Or take the proven path for this goal:Start Product Discovery4 methods as a workflowOpen playbook
Clarifies customer problems, solution ideas, and evidence by framing an opportunity hypothesis, recruiting participants, and turning insights into opportunities.
Which needs emerge from a specific lived situation?
Category Product Discovery matches the goal
Matches the goal: Discovery, Opportunity
Reconstructs switching motives, progress, and desired outcomes so opportunities emerge from real customer situations.
What progress is the person trying to make in a particular circumstance, and which forces shape the decision?
Category Product Discovery matches the goal
Matches the goal: Needs, Customer
Clarifies customer problems, solution ideas, and evidence by framing problem hypotheses, recruiting the target group, and assessing problem risk.
Which real problem matters enough to this target group that they already act on it?
Category Product Discovery matches the goal
Matches the goal: Discovery, Interviews