methodatlas

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After the session

These methods fit as the next step.

Where to go next?

Paper illustration of a journey map with four connected phases, several experience lanes and a point marked for closer investigation.
UX Research
Customer Journey Mapping

Uses the profile as the protagonist of a concretely mapped journey.

Paper illustration of the Value Proposition Canvas: Value Map with products and services, pain relievers and gain creators on the left; Customer Profile with jobs, pains and gains on the right.
Product Strategy
Value Proposition Canvas

Aligns an offer deliberately with the profile's needs.