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| Criterion |  Product Discovery Working Backwards |  Innovation Reverse Brainstorming |  Facilitation 1-2-4-All |
|---|---|---|---|
Purposedifferent | When the target state and benefit need to be clear first, it thinks backward from the desired outcome into the product logic. It sharpens vision, objections, and value proposition before elaboration. | For persistent errors or blockages, the method shifts the view to the opposite of the desired effect. It exposes the mechanics of failure and makes hidden causes easier to grasp. This makes improvement more concrete and the problem clearer. | When many people in a group too rarely get to speak, 1-2-4-All distributes thinking time more fairly. The format builds participation step by step and makes quiet or still-unformed thoughts usable faster. |
Complexitydifferent | Medium | Low | Low |
Timedifferent | 4-8 h, mehrere Iterationen | 30-60 min | 10-20 min |
Participantsdifferent | 2-6 | 3-12 | 4-100+ |
Formatdifferent | Workshop + async | Workshop | Workshop |
Outputdifferent | Future Press Release, FAQ, Vision Statement | Reverse Ideas, Risk Themes, Solution Ideas | Idea List, Shared Insights, Emergent Themes |
Tagsno overlap | VisionNarrativeAlignment | BrainstormingIdeationCreativityRisk | FacilitationInclusionIdeation |
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