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| Criterion |  Product Discovery Working Backwards |  Growth Flywheel |  Facilitation Decision Jam |
|---|---|---|---|
Purposedifferent | When the target state and benefit need to be clear first, it thinks backward from the desired outcome into the product logic. It sharpens vision, objections, and value proposition before elaboration. | Growth often breaks down where a reinforcing mechanism builds up too much friction. A Flywheel shows the cycle of value, repetition, and reinforcement meant to sustain growth. | When a decision is stuck, Decision Jam loosens the knot through structured separation of problem, idea, and selection. The format creates movement without jumping prematurely at the first seemingly elegant answer. |
Complexitydifferent | Medium | Medium | Low |
Timedifferent | 4-8 h, mehrere Iterationen | 60-120 min | 60-90 min |
Participantsdifferent | 2-6 | 3-8 | 4-10 |
Formatdifferent | Workshop + async | Workshop | Workshop |
Outputdifferent | Future Press Release, FAQ, Vision Statement | Flywheel Map, Friction Points, Growth Levers, Experiment Backlog | Problem Cluster, Prioritized Challenge, Experiment |
Tagsno overlap | VisionNarrativeAlignment | GrowthRetentionConversion | FacilitationDecisionProblem solvingWorkshop |
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