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| Criterion |  Product Discovery Working Backwards |  Business Strategy Balanced Scorecard |  Product Strategy Product Vision Board |
|---|---|---|---|
Purposedifferent | When the target state and benefit need to be clear first, it thinks backward from the desired outcome into the product logic. It sharpens vision, objections, and value proposition before elaboration. | Balanced Scorecard translates strategy into a few interconnected perspectives and metrics. It holds impact, steering, and learning together in daily work instead of narrowing strategy down to financial figures. | When a product needs a shared direction, it connects target audience, benefit, and business picture in a clear vision. It makes the envisioned future legible for the team. |
Complexitydifferent | Medium | High | Low |
Timedifferent | 4-8 h, mehrere Iterationen | Halber Tag bis mehrere Wochen | 1-2 h |
Participantsdifferent | 2-6 | 4-12 | 2-8 |
Formatsame | Workshop + async | Workshop + async | Workshop + async |
Outputdifferent | Future Press Release, FAQ, Vision Statement | Balanced Scorecard, Strategic Measures, Initiative Map | Product Vision Board, Vision Statement, Assumptions and Validation Questions |
Tagsno overlap | VisionNarrativeAlignment | StrategyMetricsExecution | VisionCanvasStrategyAlignment |
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