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| Criterion |  UX Research User Interviews |  Decision Making Decision Matrix |  Architecture Architecture Inception Canvas |
|---|---|---|---|
Purposedifferent | When teams derive needs only from assumptions and real motives are missing, user interviews give direct access to behavior and meaning. Conversations from the target group's everyday life make patterns, tensions, and open questions solidly visible. | When several options collide with several criteria, comparison quickly becomes subjective. A Decision Matrix makes the trade-off visible and brings weighting, criteria, and options into a shared logic. | The Architecture Inception Canvas bundles the first architecture questions into a compact decision picture. It fits when an initiative is still in motion but still needs clear guardrails. |
Complexitydifferent | Low | Medium | Low |
Timedifferent | 30–60 min per interview | 45-90 min | 1-2 h |
Participantsdifferent | 1 participant per interview | 2-8 | 3-8 |
Formatdifferent | Workshop + async | Workshop + async | Workshop |
Outputdifferent | Interview Notes, Themes, Insight Summary | Decision Matrix, Scoring Rationale, Selected Option | Inception Canvas, Risks, Goal List, Open Questions |
Tagsno overlap | QualitativeResearchCustomerDiscovery | DecisionCriteriaScoringTradeoffs | AlignmentArchitectureCanvas |
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