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Criterion
Paper illustration of two people facing each other, speech bubbles and an open interview notebook.
UX Research
User Interviews
Causal Loop Diagram workspace showing the question, observations, and next decision.
Systems Thinking
Causal Loop Diagram
Paper illustration for Opportunity Interview
Product Discovery
Opportunity Interview
Purposedifferent
When teams derive needs only from assumptions and real motives are missing, user interviews give direct access to behavior and meaning. Conversations from the target group's everyday life make patterns, tensions, and open questions solidly visible.A Causal Loop Diagram makes feedback, reinforcement, and balance in a system legible. It uncovers side effects and self-reinforcement that stay hidden in linear explanations.When opportunities are still hidden behind signals of need, it structures conversations around needs and obstacles. It looks for patterns that lead to new product opportunities.
Complexitydifferent
LowMediumMedium
Timedifferent
30–60 min per interview1-3 h30-60 min je Interview
Participantsdifferent
1 participant per interview2-85-12 Interviews
Formatdifferent
Workshop + asyncWorkshopWorkshop + async
Outputdifferent
Interview Notes, Themes, Insight SummaryCausal Loop Diagram, Feedback Notes, Leverage PointsInterview Notes, Opportunity Themes, Customer Quotes
Tagsno overlap
QualitativeResearchCustomerDiscovery
FeedbackSystems thinkingCausalityDynamics
DiscoveryInterviewsOpportunityCustomer
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Methods with strong topical overlap with the current selection, not yet in the comparison.

Stock and Flow Diagram method illustration showing its working structure
Systems Thinking
Stock and Flow Diagram
Paper illustration for Behavior Over Time Graph.
Systems Thinking
Behavior Over Time Graph
Paper illustration for Current Reality Tree
Systems Thinking
Current Reality Tree
Paper illustration of a branching tree with an outcome at its root, customer opportunities, solution options and small experiment cards.
Product Discovery
Opportunity Solution Tree