View methods side by side.
Choose up to four methods. Add them using the search and share the comparison by copying its link.
| Criterion |  UX Research User Interviews |  UX Research Card Sorting |  UX Research Tree Testing |
|---|---|---|---|
Purposedifferent | When teams derive needs only from assumptions and real motives are missing, user interviews give direct access to behavior and meaning. Conversations from the target group's everyday life make patterns, tensions, and open questions solidly visible. | When content only makes sense internally and users can't find the structure again, card sorting exposes their mental order. Terms, groups, and naming are then aligned with the target group's expectations. | When a navigation exists but search paths still fail, tree testing checks findability without visual distraction. The method shows whether labels, levels, and paths really lead to the intended destination. |
Complexitydifferent | Low | Low | Medium |
Timedifferent | 30–60 min per interview | 20-45 min | 1-2 Tage |
Participantsdifferent | 1 participant per interview | Based on research question | Based on research question |
Formatdifferent | Workshop + async | Workshop + async | Async |
Outputdifferent | Interview Notes, Themes, Insight Summary | Content groups, Label set, IA hypotheses | Findability Metrics, Path Analysis, Revised IA |
Tagsno overlap | QualitativeResearchCustomerDiscovery | Information architectureNavigationStructure | Information architectureNavigationFindability |
Often compared together
Methods with strong topical overlap with the current selection, not yet in the comparison.
