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| Criterion | ![]() UX Research Usability Testing | ![]() UX Research Card Sorting | ![]() Innovation Brainstorming |
|---|---|---|---|
Purposedifferent | When a product is built but people get stuck on tasks, usability testing shows the friction at concrete points. Observed use instead of self-report makes visible where orientation, understanding, or interaction breaks down. | When content only makes sense internally and users can't find the structure again, card sorting exposes their mental order. Terms, groups, and naming are then aligned with the target group's expectations. | When a team faces an open question with many obvious directions, the method first creates breadth instead of premature commitment. It separates idea flow from evaluation and makes lines of thought visible, creating a pool for selection and further development. |
Complexitydifferent | Medium | Low | Low |
Timedifferent | 1-2 h je Session | 20-45 min | 30-60 min |
Participantsdifferent | Based on research question | Based on research question | 4-12 |
Formatdifferent | Workshop + async | Workshop + async | Workshop |
Outputdifferent | Usability Issues, Severity List, Recommendations | Content groups, Label set, IA hypotheses | Idea pool, Theme clusters, Shortlist |
Tagsno overlap | ValidationUXPrototype | Information architectureNavigationStructure | BrainstormingIdeationCreativityWorkshopDivergence |
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