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| Criterion |  UX Research Tree Testing |  Innovation SCAMPER |  Innovation Rapid Ideation |
|---|---|---|---|
Purposedifferent | When a navigation exists but search paths still fail, tree testing checks findability without visual distraction. The method shows whether labels, levels, and paths really lead to the intended destination. | For an existing solution under pressure to change, the method deliberately opens space for systematic variants. It directs attention to rebuilding, combining, and repurposing rather than only new basic ideas. This produces concrete evolution paths for products, offerings, or workflows. | When a decision needs to be prepared quickly, the method generates many solution-close variants in a short time. It deliberately relies on pace to undercut self-censorship and perfectionism. This quickly produces a usable field for prioritization and further work. |
Complexitydifferent | Medium | Low | Low |
Timedifferent | 1-2 Tage | 30-60 min | 5-20 min |
Participantsdifferent | Based on research question | 2-10 | 1-20 |
Formatdifferent | Async | Workshop | Workshop + async |
Outputdifferent | Findability Metrics, Path Analysis, Revised IA | SCAMPER Idea List, Concept Shortlist, Variation Notes | Ideenpool, Roh-Shortlist, Cluster |
Tagsno overlap | Information architectureNavigationFindability | BrainstormingIdeationCreativityReframingInnovation | BrainstormingIdeationDivergenceSpeed |
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