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Criterion
Paper illustration of a branching category tree with a highlighted search path and possible dead ends.
UX Research
Tree Testing
Paper illustration of the Lotus Blossom working structure.
Innovation
Lotus Blossom
Paper illustration showing three sorted card stacks and an open question about a possible group.
UX Research
Card Sorting
Purposedifferent
When a navigation exists but search paths still fail, tree testing checks findability without visual distraction. The method shows whether labels, levels, and paths really lead to the intended destination.When a central question feels too large, the method breaks it into neighboring topic fields with their own depth of ideation. It holds structure and openness at the same time, so adjacent perspectives don't get lost. This grows an idea space out of a core problem.When content only makes sense internally and users can't find the structure again, card sorting exposes their mental order. Terms, groups, and naming are then aligned with the target group's expectations.
Complexitydifferent
MediumLowLow
Timedifferent
1-2 Tage45-90 min20-45 min
Participantsdifferent
Based on research question3-10Based on research question
Formatdifferent
AsyncWorkshopWorkshop + async
Outputdifferent
Findability Metrics, Path Analysis, Revised IALotus Diagram, Idea Themes, ShortlistContent groups, Label set, IA hypotheses
Tagsno overlap
Information architectureNavigationFindability
BrainstormingIdeationCreativityDivergenceWorkshop
Information architectureNavigationStructure
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Often compared together

Methods with strong topical overlap with the current selection, not yet in the comparison.

A paper-based illustration representing Brainstorming with its core stages and visible working result.
Innovation
Brainstorming
Paper illustration of Design Charrette with its method-specific working model.
Innovation
Design Charrette
Paper illustration of Rapid Ideation with its method-specific working model.
Innovation
Rapid Ideation
Paper illustration for Reverse Brainstorming
Innovation
Reverse Brainstorming