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Criterion
Paper illustration for TOWS Matrix.
Business Strategy
TOWS Matrix
Paper illustration of Counter Metrics with its method-specific working model.
Product Strategy
Counter Metrics
Paper illustration for Option Framing.
Decision Making
Option Framing
Purposedifferent
The TOWS Matrix connects internal strengths and weaknesses with external opportunities and threats into action-oriented strategies. It goes a step further than a pure stocktaking.When a headline metric could mask side effects, it adds guardrail signals against unwanted outcomes. It connects customer value, product logic, and decision priorities. The result is captured as a counter-metric list and guardrail definitions.In early decisions, alternatives are often still vague, incomplete, or blended together. Option Framing brings every possibility into a comparable form and makes visible which variant actually fits the question.
Complexitydifferent
MediumLowMedium
Timedifferent
1-2 h30-60 min45-120 min
Participantsdifferent
3-102-63-8
Formatdifferent
WorkshopWorkshop + asyncWorkshop + async
Outputdifferent
TOWS Matrix, Strategic Options, Priority ActionsCounter Metric List, Guardrail DefinitionsOption Frames, Assumption Notes, Comparable Shortlist, Decision Inputs
Tags1 shared
StrategyAnalysisOptions
MetricsMeasurementStrategyExperiments
OptionsDecision framingStrategyComparison
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Paper illustration of KPI Tree with its method-specific working model.
Product Strategy
KPI Tree
Paper scorecard with four perspectives, connected objective cards and columns for measures, targets and initiatives.
Business Strategy
Balanced Scorecard
Paper illustration for Decision Framing Workshop.
Decision Making
Decision Framing Workshop
Gap Analysis method illustration showing its working structure
Business Strategy
GAP Analysis